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Archive for August, 2009

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Twenty Summers of Life

Saturday, August 8th, 2009

A good friend of mine once explained to me her philosophy of life as she gets older. She calls it the “20 summers philosophy.” I continually give her all the credit for coming up with this, but she claims someone else deserves the real credit, perhaps the guys who wrote the book Twenty Good Summers. [...]

Business Connects with Social Network Analysis

Wednesday, August 5th, 2009

Due to the growing popularity of social networking websites such as Facebook and LinkedIn, most of us have developed a working knowledge (however slight) of the real-world concept of connectivity. Useful In both personal and business-related areas, we can reconnect with our high school sweetheart or approach an industry peer. By utilizing data sets we [...]

Why We (Really) Buy – The Emerging Science of Neuroeconomics

Sunday, August 2nd, 2009

It is the question with a multi-billion dollar answer. Forget the X prize – the expanding field of neuroeconomics is where the money’s at – literally. Our wholesale embrace of capitalism has meant, among other things, that businesses are willing to shell out big bucks to get you to buy their products. This is advertising. [...]

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